David Ketchum


Current Asia · Hong Kong

David is a marketing and communications industry leader with a focus on customer experience and building innovative companies. His career in digital marketing and public relations spans the US, Europe, and Asia. He’s the founder and CEO of Current Asia, a content marketing company that drives customer engagement and sales leads.


Previously, he founded Upstream Asia, the regional marketing network acquired by Bite Communications, now Archetype. He was SVP, Marketing and Communications for Calvin Klein Asia, and previously held senior positions with PR agencies. He’s the author of BIG M, little m Marketing: New Strategies for a New Asia.